The best way to predict the future
is to create it.
PETER DRUCKER
Interim VP/cmo
Theresa steps into a leadership role of your company’s marketing team to develop just the right strategy to put your company on a high-growth path and overcome obstacles to sales. Theresa will orchestrate and manage any or all of these projects, from initial concept through final production, to grow market share, revenues and share of mind:
Analyst Relations
Board Participation
Collateral Development
Competitive Analysis
Content Marketing
Corporate Identity
Corporate Positioning
Corporate Videos
Custom Market Research
Customer Surveys
Establishing Thought Leadership
Focus Groups
Going Public: IPO Prep & Marketing
Lead Generation
Marketing Strategy
PR Strategy, Plans, Programs
- including Crisis PRProduct Positioning
Target Market Definition
Got Marketing?
Partner with Theresa to jump-start your revenues and gain market share in enterprise software, SaaS, IoT or network security -- she has extensive experience in each of these areas.
Theresa will provide an in-depth review of your current marketing programs and recommendations to optimize the effort & budget you invest in marketing. Together we’ll decrease your sales cycle and maximize sales/marketing efficiencies.
Full- or part-time, could be one day per week or five ... just what you need, when you need it.
See work samples here: Case Studies
Take the next step, contact me!
Phone: 408.656.1876 or
Email: TMarcroft@Market-Savvy.com
“Theresa has demonstrated the ability to excel in both inbound (product) marketing and outbound marketing (communications). ”